Introduction
Although men don't want to appear too vain and self indulgent, they feel it is of extreme importance for them to keep current and modern. Men rely on professional guidance in authoritative ways ad now comfortably trust professional stylists' proactive advice on cuts, color and spa services. Results oriented men appreciate crisp, concise communication in simple terms. Men won't take the time to ask questions. Recognizing this, our professional staff casually suggests increased services to the salon's male clientele. Men are taking advice from the salon's colorist on how to maximize their new haircut through hair color threading hair removal to finish and polish their fresh new look.
"Highlights are no longer a trend," says Christian Fleres, Color Director of Nubest & Co. Salon. "Men are using haircolor as personal expression. The world is more competitive and everyone is pressured to look their best, particularly in the workforce. Once men experience their dramatic transformation through cut and color, they're hooked. Nubest & Co. Salon stylists notice that men have become the new loyal customer." Mature men have also become savvy on how to integrate haircolor complimenting their grey hair, not fighting it. Instead of going from full grey back to black, they're taking advantage of the low lights color technique to lessen the years yet matins a natural look.
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CreditsHair: Jamie Mazzei, Artistic Director for Nubest & Col Salon Haircolor: Christian Fleres, Haircolor Director for Nubest & Co. Salon Makeup: Joey Mills, John Turner Photo Reps Photo: Richard Ballard, Vernon Jolly Inc., Nubest & Co., Salon 1482 Northern Blvd., Manhasset, NY 11030 516-627-9444 ARTec Arlene Benza 516-625-6663 |
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