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Sears Goes Online To Sell Trendy Shoes

Sears recently announced the launch of the Sears.com Shoe Experience website.

According to Sears, the new website will feature more than 450 different brands and a new user experience to help customers find their perfect pair of fashionable and stylist shoes.

Planned highlights of sears.com/shoes include a featured item scroll bar showcasing hot new items at a glance as well as easy customer access to shopping the latest shoe trends.

To further help customers find what they are looking for, sears.com/shoes features a wide array of educational videos and style expert blogs.

"The new footwear experience is another example of how we're innovating through content, not just technology," said Nicholas Grayston, president of footwear at Sears Holdings. "We're tapping into the lifestyle behind each footwear category to provide our customers with insights and advice they can't get anywhere else.

No longer will customers struggle with questions like the best shoe size for their toddler or what boots to buy for the workplace. We're helping them answer those questions while featuring the right product alongside it."

What do you think?  Will you be checking out the new Sears shoe store online?

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