L’Oréal Paris Revitalift Deep-Set Wrinkle Repair Eye

Introduction

L’Oréal Paris Revitalift Deep-Set Wrinkle Repair Eye 24-Hr Eye Repair Duo for Deep Set Wrinkles Around the Eyes

Over time and with repeated exposure to harmful UVA rays, wrinkles around the eyes deepen, becoming more and more visible, and begin to set into the skin.

As you sleep, repetitive creases and furrows formed by pillows and sleeping positions pull and break apart the fibrous support of the skin.

Both normal daytime activity and evening sleep weaken and deteriorate skin, so it is important to provide around-the-clock intensive anti-wrinkle repair for eyes.

L’Oréal Paris' Revitalift Deep-Set Wrinkle Repair Eye is the first non-stop AM/PM 24-hour repair eye duo treatment at mass specifically designed and clinically proven to target deep-set wrinkles around the eyes such as crow’s feet and under-eye creping.

The duo treatment targets the delicate eye area’s intricate fibrous support with 24-hour repair.

The AM treatment is a gentle SPF 15 hydrating cream that helps repair and protect the skin with UVA/UVB SPF 15 sunscreen.

The PM treatment helps repair and restore broken skin fibers to reduce deep-set wrinkles around the eyes while you sleep. Both formulas feature two exclusive L’Oréal technologies that work synergistically to help even the surface of deep-set wrinkles and to diminish the appearance of deep lines:

Technology:

Pro-Retinol A®: the signature ingredient in all Revitalift products, Pro-Retinol A is an anti-aging ingredient that accelerates cell turnover while penetrating the surface of the skin to effectively reduce the size and depth of deep-set wrinkles.

Fiber Restoring Complex: a cutting-edge combination of ingredients shown in-vitro to help reinforce and regenerate the fibrous network of the skin around the eyes. Two key ingredients are:

Pro-Lastyl™: a patented, chemically bioengineered ingredient that is shown in-vitro to neutralize the elastin-destroying enzyme, allowing the production of new elastin for increased skin firmness.

Vitoptine: derived from Vigna Aconitifolia, a moth bean seed extract from India. It is has been shown invitro to synthesize collagen 1, the most prevalent form of collagen in the skin – 60 to 75 percent of skin’s total collagen – and responsible in part for the elasticity and tone of the tissue. By increasing collagen 1, skin-supporting properties are improved.

The innovation behind these two technologies has made it possible to improve the wrinkle-fighting power of Revitalift without increasing skin sensitivity and still keeping the formulas lightweight, non-greasy and moisturizing.

This breakthrough treatment targets deep wrinkles from within.

Together, these and other ingredients deliver a powerful punch of anti-wrinkle and firming benefits tailored for deep-set wrinkles, in sophisticated, complete formulas for day and night.

Benefits:

• Provides 24-hour intensive deep-set wrinkle repair around the eyes with AM and PM duo treatment • AM formula with SPF 15 helps protect the skin from harmful UVA/UVB rays • PM formula helps repair and restore broken skin fibers while you sleep • Pro-Retinol A to accelerate skin renewal • Fiber-Restoring Complex to repair the skin’s supporting fibers* • Non-greasy, lightweight formula absorbs quickly into the skin • Ophthalmologist and Dermatologist tested • Fragrance free

Application:

Apply gently to the eye area every morning and at nighttime on cleansed skin. Step 1: Revitalift Radiant Smoothing Cream Cleanser or Revitalift Radiant Smoothing Wet Cleansing Towelettes Step 2: AM/PM duo treatment A.M.: Revitalift Deep Set Wrinkle Repair Eye for targeted day treatment P.M.: Revitalift Deep Set Wrinkle Repair Eye for targeted night treatment Step 3: A.M. Revitalift Day Cream P.M.: Revitalift Night Cream

Availability:

L’Oréal Paris Revitalift Deep-Set Wrinkle Repair Eye is available at www.lorealparis.com Suggested retail price of $19.99.

*Based on in-vitro testing

Summary

L’Oréal Paris' Revitalift Deep-Set Wrinkle Repair Eye is the first non-stop AM/PM 24-hour repair eye duo treatment at mass specifically designed and clinically proven to target deep-set wrinkles around the eyes such as crow’s feet and under-eye creping.

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- Revised Publication Date: 05/03/10

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