Discover Beauty, part of Cosmoprof North America, is the venue for premium brands on the verge of greatness and at the same time an innovative program created for trendsetting retailers seeking emerging beauty companies poised to become the next "it" brand.
Discover Beauty is the incubator where today's great ideas and tomorrow's up-and-coming brands unveil their products.
In its 3rd year, Discover Beauty unveiled several remarkable new products.
With much acclaim and success behind this innovative concept, the next obvious step was to recognize one particular beauty brand that was truly innovative and exceptional.
Consistent with this mission, Cosmoprof North America announced the 2009 DISCOVER BEAUTY AWARD, which was introduced for the recent 2009 show.
The 20 brands participating in the 2009 Discover Beauty program were judged on packaging, product, and overall concept.
The voting process took place at the show by specialty retailers such as Henri Bendel, Home Shopping Network, Kalologie and PureBeauty as well as various beauty bloggers including AOL.com, TotalBeauty.com, AGirlsGottaSpa.com and Beauty.com.
These industry leaders are constantly on the lookout for the next beauty trend and Cosmoprof North America is the venue to find it!
The first Discover Beauty Award was announced on Sunday, July 19th at the Discover Beauty Party at MIX at The Hotel in Mandalay Bay. The first winner? TouchBack by ColorMark - USA.
The 2009 Discover Beauty Participants and Nominees:
Active Beauty Solutions - USA Hunter Manufacturing / Pharmacopia - USA
Billion Dollar Brows - USA Lotus Pure Organics - USA
DoshaCare - USA PeaceKeeper Cause-Metics - USA
Gamila Secret - Israel Sepai Beauticeuticals Division S.L. - Spain
Hair Rules - USA
Lotus Pure Organics - USA
PeaceKeeper Cause-Metics - USA
Rodial Skincare - UK
SwissClinical - Switzerland
TouchBack by ColorMark - USA
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Please follow us on Twitter at: https://Twitter.com/HairBoutique. I look forward to meeting new people from all walks of Twitter and learning from their Tweets.