Banishing Bad Hair Days since 1997!™

Hair Glossary

 
A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

Glossary

Search results for: Pantene
 

Term  
Pantene & Pert Shampoo Polymers & Outlast Lipstick

Definition  
During the development of Proctor & Gamble's hit color last lipstick - Outlast - P&G chemists studied competitive products and long-lasting lipsticks before turning to a class of silicone polymers similar to those in Pantene and Pert shampoos. The shampoo polymers, not typically used in lipsticks, were found to create "a flexible mesh that attaches to your lips" explained Gerald Cantey to the Wall Street Journal (May 9, 2002), P&G's lead global scientist on the Outlast lipstick product development project. P&G named its stained polymer mesh PermaTone. Ironically P&G turned to their famous Pantene and Pert shampoo brand polymers to try and solve the ongoing concerns about color stay lipsticks and a dryness factor. Unfortunately PermaTone was found to dry out lips, lacking the smeary oil used in most lipsticks. Ultimately one P&G scientist on the Outlast project separated the moisturer into its own tube which could be reapplied throughout the day on top of the Outlast lip color.

Quote  
 

Notes  
 

 
 
Active HairTalk Threads
Wanna talk?
HairTalk® is the place for you!
Recent Topics:
Quick Poll
Have you ever had a French Manicure?
Yes
No
They don't last very long
Not my style
View Results
Daily Hair Tip
Shopping for hair care on the Web saves traffic & parking hassles, sales taxes in most situation & offers stress free, peaceful shopping.
Top Gallery Images
Copyright 1997-2021, hairboutique.com,
All Rights Reserved.
Terms of Service,
Privacy Statement,
Advertise,
Contact Us,
Press,
Disclaimer