"When shoppers see a product with the CEW Winner's seal, they know it's been vetted by a professional," said CEW President Carlotta Jacobson. "It's like having a friend in the industry give you their honest opinion. "These are the products people are talking about and the ones we all want to own."
[amazon-product text="Olay Body Thermal Pedicure Foot Treatment 4.9 fl oz (141 g)" type="text"]B0013IQQMY [/amazon-product]
Nearly 6,000 products, representing 280 brands, were nominated in 27 categories - from lip treatment to men's grooming. Mainstream (mass) and high-end (prestige) winners were selected.
Among the brands with multiple winners: Estee Lauder, L'Oreal and Olay.
The best include:
Bath and Body
Body Treatment (mass) - Olay Thermal Pedicure
[amazon-product text="Tom Ford Black Orchid Eau De Parfum Spray - 100ml/3.4oz" type="text"]B002CT746U [/amazon-product]
Facial Skin Care
Acne treatment - Bare Escentuals RareMinerals Blemish Therapy
Anti-aging (prestige) - Shiseido Cosmetics Bio Performance Intensive Corrective Program
Cleanser and Scrub (mass) - Dove Revitalizer
Cleanser and Scrub (prestige) - philosophy The Microdelivery Micro-massage Exfoliating Wash
Eye treatment (mass) - Olay Regenerist Eye Derma-Pod Anti-Aging Triple Response System
Moisturizer (mass) - L'Oreal Paris Revitalift UV Daily Moisturizing Cream with Mexoryl SX
Hair Care and Coloring
[amazon-product text="Cover Girl LashBlast Length Mascara - Black / Brown 810" type="text"]B003475RIQ [/amazon-product]
Eye product (mass) - CoverGirl LashBlast Mascara
Face product (mass) - Almay Smart Shade Blush and Bronzer
Lip product (mass) -L'Oreal Paris Infallible Never Fail Lipcolour
Men's Skin Care
Men's Grooming - Clinique Skin Supplies for Men M Cover
Men's - Bond No. 9 New York Andy Warhol Silver Factory
Sun Product (mass) - Neutrogena Ultra Sheer Dry-Touch Sunblock SPF 70
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