| HairBoutique.com Captures Hottest Hair Fashions with First Bi-Annual Photo Shoot for its InterActive Style Selector |
| HairBoutique.com |
| Date: 4/23/2001 |
FOR IMMEDIATE RELEASE HairBoutique.com Captures Hottest Hair Fashions with First Bi-Annual Photo Shoot for its InterActive Style Selector New interactive hairstyle database uploads recommended looks, according to user-centric data. RICHARDSON – April 23, 2001 – HairBoutique.com recently developed The InterActive Style Selector, its online photo directory, to provide site viewers an ample selection of the latest, eye-catching hairstyles. HairBoutique.com also commissioned Barbara Llhotan, Senior National Educator for Paul Mitchell Systems, fashion industry hair stylist and author of Five Minute Trendy Up-dos, to create 25 innovative hairstyles presenting fashion’s latest looks for curly, straight, short or formal do’s. HairBoutique.com captured Ms. Llothan’s progressive hairstyles during its first official photo shoot April 9 in New York. The popular hair Web site plans to update its interactive gallery selections regularly, integrating photos from two exclusive photo shoots per year. HairBoutique.com’s InterActive Style Selector allows viewers to access chic, attractive styles according to personal criteria such as face shape, gender, hair color, hair texture, length and the type of occasion for which the hairstyle shall be worn. Available selections include the works of specialty stylists, with elegant conceptions for bridal tresses and prom styles, and the artful images of renowned celebrity and fashion/beauty photographer Eric Von Lockhart. HairBoutique.com will commission pioneering stylists like Llhotan to create artful, up-to-the-minute looks for its InterActive Style Selector twice a year. HairBoutique.com plans to help viewers obtain excellent hair styling results by incorporating its hairstyle selections with expert styling advice and salon listing references. “HairBoutique.com’s viewers now have access to the latest hair looks and creative ideas for using hair accessories through our newly created style directory. Our InterActive Style Selector features exclusive hairstyles, designed for us by leading industry stylists,” said Karen Shelton, CEO and Founder, HairBoutique.com. “We are happy to treat our viewers to a unique, personal beauty consultation.”
The InterActive Style Selector enables HairBoutique.com viewers to browse privately through a multitude of hairstyles for men, women and children. Styles range from long to short, curly to straight and are appropriate for casual, everyday wear or formal events and special occasions. HairBoutique.com viewers can print out a favored style to show their own stylist or email it prior to a hair appointment. The InterActive Style Selector provides hundreds of hairstyle options, giving viewers ready access to current hair trends and flattering looks, which complement their face shape and lifestyle. To experience a personal style consultation, please visit http://www.hairboutique.com.
About HairBoutique.com: HairBoutique.com is an award winning consumer site, rated as one of the top three hair sites on the Web. It provides encyclopedic coverage of hair care knowledge with more than 1,000 Web pages devoted to hair styling trends, industry-written articles, professional photographic galleries and professional salon resources. HairBoutique.com’s Marketplace features handmade hair accessories, exclusive professional salon hair product lines and hair vitamins, educational resources and nail care essentials.
Contact: Amy Davies, The Teq Agency
Phone: (972) 231-1973, ext. 10
Email: adavies@teq.com
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