A New Twist On Texture – Introducing NEW Paul Mitchell The RelaxerTM Available in Three Strength Formulas
(BEVERLY HILLS, Calif. – March 15, 2009) – Transform extra curly to wavy hair into silky smoothness with The Relaxer from Paul Mitchell. Available in three strengths-all featuring the latest conditioning technology-there’s an ideal formula for every hair type.
“In today’s global world, texture is big business. Paul Mitchell offers not only the most state -ofthe-art product in three strengths, but also the best education,” says Paul Mitchell Artistic Director Stephanie Kocielski. “With The Relaxer, you can become a texture expert and dramatically increase your service revenues.”
(Image of Paul Mitchell – A New Twist On Texture – Paul Mitchell – All Rights Reserved).
Advanced Sodium Hydroxide System – Innovative formula reduces damage, allows for quicker penetration, and greatly reduces reversion.
Smooth, Creamy Conditioning Base – Rich cream base is easy to apply and rinse with beautiful conditioned results and a clean, fresh fragrance.
Mild, Regular and Super Formulas – Three strengths to address all hair types and textures and achieve just the right amount of curl reduction.
Stylists can now take their know-how to the next level with A New Twist on Texture DVD, offering the scoop on client consultations, chemical applications, processing and finishing -all from top Paul Mitchell texture specialists Artistic Director Stephanie Kocielski, Senior Associate LaDonna
Dryer and Master Associate Kevin Michaels.
Stylists interested in Paul Mitchell The Relaxer and A New Twist on Texture DVD should contact their authorized John Paul Mitchell Systems Distributor or Salon Consultant.