Ahava Mud Models Take On Fashion Week

New York, NY (September 10th, 2008) – Three gorgeous AHAVA Mud Models took Fashion Week by storm this morning as they shed their clothes and flaunted their beautifully designed mud covered bodies in celebration of AHAVA’s “Skin Is In” campaign.

AHAVA was the number one show stopper for crowds filing in and out of the Bryant Park tents, grabbing the undivided attention of style icons, NYC’s fashion/beauty elite and passersby alike.

The mud models and AHAVA representatives were on-hand passing out samples of AHAVA mud and skincare products to promote AHAVA’s beauty, wellness and age-defying features.

AHAVA products leverage the purity and nourishing powers of minerals, salts, and botanicals from the world’s most natural beauty source; the Dead Sea.

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